The company decided to do set times instead of on demand to give it more of a movie-theater feel.
"This makes it more of a social event," says Shankar, adding that they encourage people to set up remote screenings with their family and friends. "It breaks one of the common misconceptions about VR, that it's isolating."
It's the first time the company has offered a movie in 3D, and they picked Top Gun specifically for the launch.
"The way 3D adds a depth and immersion into the movie is just incredible to Top Gun," says Shankar. "The sense of depth and subtle depth you get with the planes as they're flying around, the F-14s, you can just tell the plane looks a little bit closer to you as it flies by, it gives you this great sense of immersion."
He says his favorite part is the very beginning of the film.
"You see the cinema lights start to dim, you hear the soundtrack start to play and the minute you get into the movie, you see the actual F-14s on the carrier deck. You see them start to take off, and that's when you really start to see the 3D effects."
You can download the app, and get showtimes and more information about the screenings can at the company's website.