CARLSBAD, Calif., (KGTV) — A steady stream of showers didn't stop San Diego shoppers from seeking bargains.
Hundreds of people waited in line Thursday evening for the Black Friday event at the Carlsbad Premium Outlets. Despite unfavorable conditions, many decided to shop because they did not want to break tradition.
"We started doing it when I was in high school, and now I'm 26, so we've just gone every year with our mom," one woman told 10News.
10News crews got special access inside the new Adidas store during the sales event. Carlsbad Premium Outlet General Manager, Terri Mannes, said the retailer just finished their remodel, doubling in size just in time for the holiday shopping season.
Many shoppers knew they were going to stay out for hours. They came prepared. 10News saw several people wearing their pajamas for the ultimate comfortable shopping experience. Others brought their very own cart and rain gear.
Some took a break from shopping to eat at many of the restaurants, which also had special Black Friday hours. Joel Solis and his mother stopped at Ruby's for a bacon cheeseburger amid the shopping rush.
"We came here because I have a lot of Christmas shopping to do," Solis said.
With the popularity of online shopping, many may think these hardcore shoppers are crazy. But some say there's no replacing old fashioned shopping.
"I like it better when I look at the stuff and see the stuff in person," shopper Luis Rodriguez said.
Black Friday deals at the Carlsbad Premium Outlets end at 10 p.m. Friday.