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Tariffs show modest early impact on car prices, some dealers see boost

Tariffs show modest early impact on car prices, some dealers see boost
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SAN DIEGO — It’s been several months since tariffs were announced and implemented, and the auto industry is beginning to see the effects on consumers.

While shopping for cars, there are a few things Mike Seduikis is looking for.

“Performance. Mostly performance plus the radio,” he said.

And rounding out his top three priorities -- the price. Seduikis said he has been searching for a diesel truck for months, comparing prices at different lots. Like many shoppers, he expected prices to spike because of tariffs.

“They’ve gone up, but not as much as I thought that they would. But we still [have to] wait. We’re still in kind of a limbo,” he said.

Industry data shows that in May and June, the new vehicle index dropped by 0.3%, and it remained flat in July.

According to Kelley Blue Book, the average new car price in the U.S. is $48,401, with luxury and full-size SUVs now topping $100,000.

At Honor GMC in National City, managers said their business has improved in recent months.

“We’ve actually have done better than we anticipated,” said Eddie Dyman with Honor GMC. “We’ve seen a significant increase in our lead generation and our foot traffic here.”

Experts say those considering a purchase may want to act soon, as NerdWallet predicts car costs will rise 4%-8% by the end of the year.

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