For one day only, Krispy Kreme Doughnuts is celebrating St. Patrick’s Day with a name and color change to their Original Glazed Doughnut.
According to a press release from Krispy Kreme Doughnuts, “Name change is first in brand’s history; green doughnut will be available March 17.”
Jackie Woodward, Chief Marketing Officer of Krispy Kreme Doughnuts stated in a press release:
“St. Patrick’s Day is the perfect occasion to change the color of the Original Glazed…What’s even rarer – like finding a four-leaf clover – is altering the name of such an iconic product. We’ve never done it. But in this instance, it’s fun and joyful, just like the holiday.”
— krispykreme (@krispykreme) March 15, 2017
Krispy Kreme Doughnuts is inviting people to pick up a dozen of their St. Patrick’s Day themed doughnuts and tagging them on social media with #GreenDoughnuts.