SAN FRANCISCO - Starbucks aims to drum up holiday sales with promises of free espresso drinks this season -- as long as you're in the right store.
Starting Friday, select Starbucks stores will host 1,000 Pop Up Cheer Parties over 10 days, where customers can enjoy free tall handcrafted espresso beverages, from mochas to chestnut praline lattes.
The event will be held at 100 Starbucks stores in the U.S. per day, from 1-2 p.m. local time, over 10 days. The locations will change daily and will be listed on starbucks.com/cheer and Twitter with the hashtags #FindCheer and #10daysofcheer.
Customers also can visit participating Starbucks stores to receive a "cheer card" that will provide discounts on beverages, lunch items and other items for 10 Days of Cheer.
On Friday, the following San Diego locations will spread holiday cheer:
-- Point Loma (3305 Rosecrans Street, 92110)
-- Carmel Mountain (11885 Carmel Mountain Road Ste 909, 92128)
It's time to celebrate you ??
Enjoy a free tall espresso drink at 100 stores per day from 1-2pm thru 1/2 #FindCheer https://t.co/AyA0AdgC7E
— Starbucks Coffee (@Starbucks) December 23, 2016