In the game, players use real money to buy outfits or weapons for their characters, and to unlock special character movements like dances.
But for a lot of players, the game has become somewhat of a social proving ground, leading some parents to get their child some extra help.
A parent referenced in the WSJ report hired a coach after she noticed her son was not doing well in the game. The mother, according to the report, “purchased four hours of online lessons from a player she found through a freelance labor website” -- for about $50.
The WSJ reported that many parents feel that hiring a tutor for Fortnite is similar to hiring a coach to help a child improve their skills in sports or other activities.