ENCINITAS, CA (KGTV) -- As 9/11 approaches, we reflect on those who lost their lives, as well as, military members who have fought and continuing to fight for our freedoms. And in Encinitas they are doing just that, as one local business is paying tribute with the name on their products. The name of the company is Bubs Naturals, and they are all about a healthy living.
"Bubs Naturals is the highest grade collagen protein and MCT oil powder that you can get on the market. It's a fantastic way to supplement your life and create a healthier you," says co-owner Sean Lake.
So how did the name Bubs come about? For Sean it all goes back to a childhood friendship.
"Bubs is a tribute to Glen "Bub" Doherty. He was a former Navy SEAL, an Encinitas resident, my roommate, and lifelong friends since we were kids."
A friendship that ended way too soon.
"Glen was one of the Navy SEAL'S who was killed in the terrorist attacks on 9/11 in Benghazi, Libya. So the brand is a tribute to Glen and his way of life, which was a guy who stood for self improvement."
In their younger years, Sean says he and Glen might be considered ski bums.
"Two guys turning 25, who were trying to figure out what we were going to do with our lives."
Sean ended up going to college in Utah, while Glen decided to become a Navy SEAL.
"We joked about that old Charlie Sheen movie Navy SEAL's, and I was like, that's what you want to do?"
While Sean and his partner T.J. are the Co-Founders of Bubs Naturals, Glen plays a major part in the company.
"We joked that Glen is the third partner at Bubs. He's apart of this operation as his spirit is in everything that we do."
And in Glen's memory, Bubs donates 10% of their sales to the Glen Doherty Memorial Foundation which provides scholarships for military veterans and their families.