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Fans Shell Out Thousands For Super Bowl Tickets

NFL Distribution: 5 Percent Of Tickets Designated For Houstonians

POSTED: 9:56 am PST January 21, 2004
UPDATED: 11:24 am PST January 21, 2004

The phone lines are busy at Ticket Center in Houston this week with people calling from across the country looking for Super Bowl tickets.

However, if you want a ticket to the watch the game in person, the $500 face value of the tickets has increased.

Super Bowl Tickets

"They are selling for $1,900 to $5,000. Suite tickets cost a little more than that," Ticket Center spokesman Robert Hightower said.

A ticket broker could be the only option to purchase a game day ticket.

Only a small percentage of Super Bowl tickets were made available for Houstonians to purchase, but the host committee said that is not a coincidence.

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The National Football League distributed the tickets in the following manner:
  • 17.5 percent -- Carolina Panthers (NFC)
  • 17.5 percent -- New England Patriots (AFC)
  • 5 percent -- Houston Texans (Host Team)
  • 34.8 percent -- Other 29 NFL teams
  • 25.2 percent -- NFL

The stadium will be filled with more than 70,000 fans Super Bowl Sunday, however only a select group of 800 Texans season ticket-holders have reserved seats.

"As a native Houstonian, this will probably be one of the only Super Bowls I could ever attend," Texans season ticket-holder Mike Guerrero said.

But, Guerrero is not one of the lucky ones. Instead of sitting in the seat he owns during the regular season, Guerrero will most likely watch the game on TV.

"I've tried every means necessary that the average fan would do -- the automatic lottery, Web sites, entering sweepstakes to try and win Super Bowl tickets and there is just none to be had," Guerrero said.

Jim Steeg, a NFL spokesman, said the priority is to make sure people come in from out of town and experience it being here and the economic impact it leaves behind.

The economic impact for San Diego County hosting last year's Super Bowl game totaled $367 million.

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