IB Hotel Under Construction Gaining Attention

Marriott Wants To Add Hotel To 'Autograph Collection'

A four-story luxury hotel in Imperial Beach that is only halfway done is already receiving attention from the hotel world.

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The hotel – which is replacing the 50-year-old Seacoast Inn along Seacoast Drive in Imperial Beach – is expected to be a catalyst for the city’s future financial growth.

"I think it's going to be good for us," said Imperial Beach resident Juan Alvarez. "It's going to bring in some tourism, some money."

The $28 million hotel is expected to contribute more than $500,000 back into the local economy every year. It will also bring local jobs.

"People are so excited for the jobs," said Allison Rolfe, spokeswoman for Pacifica Companies, which is the group that owns and will operate the property. "We get so many calls every week."

About 300 construction workers are building the hotel and 55 full-timers will run it.

When it opens later this year, the hotel will already be in elite company. Marriott wants to add the hotel to its "Autograph Collection."

"They're their luxury hotels and they all have unique qualities," said Rolfe. "We've actually signed a letter of intent and we're just working out the specific details."

The Imperial Beach location will be listed alongside unique luxury boutique hotels in places like Venice, Madrid, New York City, Miami and Prague.

"I think one of the reasons Marriott's interested in this hotel is because it's the only other hotel on the sand in San Diego other than Hotel Del [Coronado]," said Rolfe.

The Hotel Del Coronado and the Imperial Beach hotel are the only two public hotels with direct access to the beach in San Diego County. The U.S. Navy operates a Navy Lodge that is on the beach on NAS North Island.

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