SAN DIEGO -- The supermarket strike entered its second full week Monday with no new negotiation talks scheduled. Both sides are prepared for an extended battle, 10News reported.

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For many people, the supermarket strike is a small inconvenience. Shoppers can frequent other nearby, nonstriking stores. But in one town about an hour away from San Diego, most shoppers know every employee at the checkout counter. The town has only two major grocery stores, and one of them is on strike.

Ramona, Calif., is a place where "Main Street" really is the main street through town.

"It fits the stereotype of small town USA," said, Ramona Sentinel reporter Chuck Preble.

Preble said the small town is divided. The parking lot at Stater Brothers is packed while just two blocks away at Albertsons, the only thing with wheels is the grocery cart.

"We have the people who are on the picket line, as well as the shoppers who live next door to each other. They're neighbors. Their kids attend the same schools," Preble said. "Everyone in the community feels the strain."

Chamber of Commerce President Karen Clendenen said residents want to support the striking employees, but the local manager, Dave Smithley, is also a community man. He is the kind of guy whose store funds a cookbook and gives the proceeds to Pop Warner football.

"It hurts us to see Dave Smithley working from 7 a.m. to midnight everyday. It hurts us to not be able to support that or the people who are out there not getting any paychecks," Clendenen said.

Striking workers agree that Ramona is a family town, and the conflict is not personal, it's business. The community understands that.

Striker Linda Kelly said, "They bring us ice all the time -- water, Cokes. It's awesome for us."

But despite the uncertainly, Preble predicts this story will eventually have a happy ending.

"I think it's going to be shaking hands and pushing their carts down the aisle," Preble said.

To read more about the possible division in a town like Ramona, pick up Thursday's edition of the Ramona Sentinel. Chuck Preble's column will focus on the strike and how it is affecting the town.