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Hope Campaign Stimulates Positive Messages

Content Provided By HOPE Is In The Cards

HOPE Is In The Cards (ARA) - According to the American Psychological Association, eight out of 10 people polled in October said that the economy is a significant cause of stress, up from 66 percent polled six months earlier. The main causes for stress and worry for both men and women were money, the economy, job stability, housing costs and health problems affecting the family.

A small business owner in Arizona was one of those stressed people. But instead of being frustrated by the state of the economy and negative news, he was inspired to start a positive movement to reenergize the American spirit. That movement is called Hope Is In The Cards.

"If every adult in America sends one card of thanks or encouragement -- about anything to anyone -- consider the impact of that one action," says Russ Haan of Phoenix, founder of Hope Is In The Cards. "Then multiply that by everyone in the country. What would happen if there were that many messages of hope and support circulating, right now?"

If each person in America mailed just one positive note, or wrote the word "hope" on the back of one envelope before dropping it into the mail for a friend, relative, co-worker or acquaintance, more than 300 million positive messages would be arriving in mailboxes nationwide.

The simplicity of the campaign is its greatest strength. Anyone can participate by sending a positive card to a family member or friend. You can also write the word "hope" on the back of any piece of mail -- including bills.

Other ways this idea can be put into practice:

Community clubs can collect cards or postcards with a positive message and distribute them to hospital patients, nursing home residents or at a community gathering.

Business owners might be interested in including a positive message on corporate greeting cards, in a promotional mailing or even on a statement. By keeping the card's envelope blank, the recipient can then forward it on to a loved one or friend.

While this grassroots campaign is relatively new -- Haan created the concept just after the presidential inauguration -- it has grown to include partnerships with corporations, associations, retailers and individuals across the country. There is also a Wall Of Hope -- a large wall covered with donated cards -- set to tour eight American cities this summer, kicking off in New York in late June. Passing individuals are invited to choose one card and add a personal message. Once they fill out the card and address the envelope, the postage will be complimentary. When all the cards are removed from the wall, they reveal the word "hope."

The campaign's Web site, www.hopeisinthecards.org, is interactive with links to blogs, Twitter and Facebook accounts and ways for people to record their personal testimonials and efforts to spread the message of hope.

"When you send hope, you create hope -- it's what our country needs right now," Haan says. "This small act has the potential to create a large movement, and it's something that everyone can do."

Courtesy of ARAcontent

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